🎉Congratulations to Dr. Worapoj Sirichareechai!

A graduate of MSME’s Ph.D. program in Business Administration in the 2020 academic year under the supervision of Dr. Marissa Chantamas.

👏His paper entitled “An Empirical Investigation of the Moderating Role of Transformational Advertising Message Strategies in the Relationships Between Brand Identification, Parasocial Interaction, Brand Trust and Brand Love” is published in the Solid State Technology, a Scopus indexed journal.