MSME Vision

To be a distinguished business school with entrepreneurial spirit and an international learning environment.

MSME Mission

Educating graduates with entrepreneurial spirit, global competency, and social responsibility.

  • By nurturing business knowledge and skills to develop creative business solutions;
  • By developing business communication skills and appreciation of diversity;
  • By fostering ethical awareness to act in the benefit of the society at large.

MSME Core Values

The Martin de Tours School of Management and Economics (MSME) bases its values on the Identity of Assumption University. Throughout the years, Assumption University maintains its values of determination, competency, openness to diversity, and moral behavior. MSME strongly believes that, while the business environment continuously changes, the AU Identity still applies and can help the School achieve its goals. The School, therefore, has its set of values that it identifies with to overcome today’s challenges: Mastery, Synergy, Multiculture, and Endeavor and Endurance.

  • M = Mastery
    We have an unwavering commitment to providing quality business education, ample learning opportunities and sound research.
  • S = Synergy
    We, the faculty members of MSME, come from diverse academic backgrounds and work together on organizing faculty, department, and student activities. Our curriculum structure provides students with the flexibility to choose courses across major business disciplines and gain knowledge in a learning environment that consists of students from different fields of specialization. We also collaborate with business industries and local communities to make an impact on society. Overall, synergy creates a superior learning experience for faculty members and students, and strengthens networks within the School and with external sectors.
  • M = Multiculture
    We embrace the diversity of cultures and have a deep appreciation of how it fosters creativity and enriches the learning process.
  • E = Endeavor and Endurance
    By consistently working hard, we strive to continuously perform at higher levels with our dedication to quality and competence. 


Contact Us


Huamak Campus:
D-Building, 6th Floor, 24, Hua Mak, Bangkapi Bangkok, 10240 (Thailand)

  • Tel: 0-2300-4543-62; ext. 1125, 1201

Suvarnabhumi (Bangna) Campus:
MSME Building, 2nd Floor, 88 Moo 8 Bang Na-Trad Km. 26 Bangsaothong, Samuthprakarn, 10540 (Thailand) 

  • Tel : 0-2723-2236