To be a distinguished business school with entrepreneurial spirit and an international learning environment.
Educating graduates with entrepreneurial spirit, global competency, and social responsibility.
- By nurturing business knowledge and skills to develop creative business solutions;
- By developing business communication skills and appreciation of diversity;
- By fostering ethical awareness to act in the benefit of the society at large.
MSME Core Values
The Martin de Tours School of Management and Economics (MSME) bases its values on the Identity of Assumption University. Throughout the years, Assumption University maintains its values of determination, competency, openness to diversity, and moral behavior. MSME strongly believes that, while the business environment continuously changes, the AU Identity still applies and can help the School achieve its goals. The School, therefore, has its set of values that it identifies with to overcome today’s challenges: Mastery, Synergy, Multiculture, and Endeavor and Endurance.
- M = Mastery
We have an unwavering commitment to providing quality business education, ample learning opportunities and sound research.
- S = Synergy
We, the faculty members of MSME, come from diverse academic backgrounds and work together on organizing faculty, department, and student activities. Our curriculum structure provides students with the flexibility to choose courses across major business disciplines and gain knowledge in a learning environment that consists of students from different fields of specialization. We also collaborate with business industries and local communities to make an impact on society. Overall, synergy creates a superior learning experience for faculty members and students, and strengthens networks within the School and with external sectors.
- M = Multiculture
We embrace the diversity of cultures and have a deep appreciation of how it fosters creativity and enriches the learning process.
- E = Endeavor and Endurance
By consistently working hard, we strive to continuously perform at higher levels with our dedication to quality and competence.